Red Instead is a blog about living a creative and fun life! I also make and sell things in my handmade shop.

How to Write the Perfect Blog Post

How To Write The Perfect Blog Post

What’s the secret to the Perfect Blog Post? Social Triggers thinks they have the formula and I’ve included their helpful infographic below.

We need to grab attention with the first headline, entice people to keep reading with the opening sentences and give a promise or benefit to your readers to get them to continue reading the whole article.

Connect emotionally, give the reader an easy “soundbite” and a way for them to retweet or share on social networks easily, give them practical and useful content and then end with a Call to Action, such as joining your newsletter or sending people to your contact form.

How do your blog posts measure up?  I think I can definitely learn something from this too!


Jen Leheny

Jen Leheny is the owner / designer / photographer / maker at Red Instead in Canberra, Australia. Jen also has a photo portfolio at Jen Leheny Photography and there's work info at She also likes to design and make things in her spare time, which she sells at the Red Instead Shop. And in her other spare time, she rollerskates!

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Yellow Necklace
Yellow Necklace